The first variation in the original formula d'Ivoire, in more than 125 years, Côte d'Ivoire provides essential care for your skin gently, lightly scented detergents. Ivory with Aloe combines the mildness of Ivory with pure water, aloe clear, moisturizing nature's own light. Ivory with Aloe leaves the skin smooth and naturally clean. ** The soap is white **

For over a century, the Ivory soap has been known for its purity, versatility and ability to float. The consistency and quality have been an indispensable product in American families. Many Americans have grown up with the Ivory soap in their house and pictures of ivory on their televisions and radios. Consequently, light fragrance of ivory and memorable slogan evokes memories of simpler times.